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View Resource The Largest Media Merger in History

Tuesday, Viacom and CBS announced their plans to merge, creating the largest media merger in history. The new entertainment company, which will retain the name Viacom, is valued at $80 billion. Along with newly acquired CBS, Viacom already owns several cable networks including MTV, Nickelodeon, and VH1; Paramount Pictures movie studio; and theme parks and holds major stock in the networks UPN and...

https://scout.wisc.edu/report/be/1999/0909