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Mass media and teenagers -- United States.

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The Merchants of Cool: A Report on the Creators & Marketers of Popular Culture for Teenagers

The companion site to this week's excellent Frontline explores the symbiotic relationships between teens, the media, and the creators and sellers of popular culture. In the program, Frontline correspondent Douglas Rushkoff interviews marketers, media executives, cultural/media critics, and members of the teen market that the former are so desperately trying to reach (and create). Among other...

https://www.pbs.org/wgbh/pages/frontline/shows/cool/