The world of the visual arts is, at times, a chaotic one. There are a myriad of different institutions attempting to garner the attention of experts in the field, the general public, and various philanthropic organizations. It can be a complex landscape, but this latest report from the RAND organization goes a long way to document the many challenges that the visual arts community faces. While some pundits have described a largely positive portrait of the visual arts, this 152-page report released in August 2005, offers a bit of a more critical perspective on the current situation. Among its many findings, the report notes that the growth in overall museum attendance in recent years is primarily a product of population growth and higher education levels, rather than a result of museums' attempts to broaden the diversity of their audience. The report also suggests that the majority of the art museums around the country will need to ask a number of key questions, including what their primary goal is and how will they measure their success.
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